Goals

Design a cohesive, eye-catching flyer series for Boom, a monthly drum and bass/jungle event series curated by DJ and promoter Joanna O., to support both print and digital promotion across multiple channels.

Contributions

Collaborated with Joanna O. to develop a bold visual identity for the event series. Designed a flexible flyer system adaptable to various formats: 8.5x11 print flyer, full-screen Reels splash, Instagram square post, and Facebook banner. Created an original graffiti-inspired "Boom" logo with a playful bomb character and supporting visual elements, including venue iconography. Balanced vibrant color schemes (red, dark blue, bright pinks, silver accents) with clean, readable typography to ensure strong visual impact and information clarity across all formats.

Outcomes

Delivered a complete flyer series that elevated the event’s branding and enhanced monthly promotional efforts. Helped generate visual consistency across print and digital media, contributing to the growing recognition and following of the Boom event series within the regional drum and bass/jungle community.